Benny Blanco: The Making of a Music Industry Juggernaut




Benny Blanco, born Benjamin Levin, is a force to be reckoned with in the music industry. The Grammy-nominated producer, songwriter, and artist has collaborated with some of the biggest names in the game, including Ed Sheeran, Rihanna, and Justin Bieber.

But how did this New York native rise to the top of the music industry? Let's dive into the journey of Benny Blanco and uncover the secrets behind his success.


From Humble Beginnings

Benny Blanco's love for music began at a young age. Growing up in a musical family, he was constantly surrounded by the sounds of classic rock and soul. At the age of 13, he started experimenting with turntables and making beats.

Blanco's passion for music led him to pursue a career in the industry. He worked tirelessly, sending demos to record labels and performing at open mics.


The Breakthrough

Benny Blanco's big break came in 2010 when he co-produced Ke$ha's hit song "TiK ToK." The song became a global phenomenon, reaching number one in various countries and selling over 12 million copies worldwide.

Blanco's talent and work ethic soon caught the attention of other artists. He went on to produce hits for Snoop Dogg, Miley Cyrus, and Katy Perry.


Collaboration King

One of Benny Blanco's greatest strengths is his ability to collaborate with others. He has a knack for bringing out the best in artists, helping them create their most memorable and successful songs.

Blanco's collaborative process is unique. He often starts by creating a beat or melody. Then, he brings in other artists to write the lyrics and create the vocals.


The Benny Blanco Sound

Benny Blanco's sound is a blend of genres, incorporating elements of pop, rap, EDM, and R&B. His music is characterized by its catchy melodies, infectious beats, and clever lyrics.

Blanco's signature style has become a sought-after commodity in the music industry. Artists from all over the world are eager to work with him to create hits.


Beyond Producing

In recent years, Benny Blanco has branched out beyond producing. He has released his own solo music, including the hit singles "Eastside" and "Lonely." He has also established his own record label, Friends Keep Secrets.

Benny Blanco's journey is a testament to the power of talent, hard work, and collaboration. He has proven that anything is possible if you follow your passion and never give up.

So, what's next for Benny Blanco? The future looks bright for this music industry juggernaut.